Smart Cake™ is a delicious chocolate covered high protein, low sugar snack with a sweet gooey centre
With 15g of quality protein and only 1.2g of sugar per serving
Smart Cake™ is perfect for any time of the day, whether it's a pre or post workout snack or to accompany a hot drink for a sweet afternoon pick me up

Smart Cake™ really does replicate a luxurious dessert with its soft moist sponge and sweet gooey centre wrapped in a layer of velvety chocolate. Perfect for those wanting to satisfy their sweet tooth whilst keeping your macros intact.

In addition to its irresistible taste and texture, Smart Cake™ is highly convenient, perfectly sized to fit inside your coat pocket, gym bag, handbag or in your kitchen cupboard, for a high protein low sugar snack that can be enjoyed anywhere at any time.

Not suitable for vegetarians

Full ingredients

Milk Protein, Raspberry Flavour Caramel (15%) [Sweetener (Maltitol), Gum Acacia, Coconut Oil, Milk Powder, Olive Oil, Flavouring, Natural Colouring (Black Carrot), Citric Acid, Salt], Vegetable Glycerine, Sweetener (Maltitol), White Chocolate Flavour Coating (10%) [Sweeteners (Isomalt, Sucralose), Sustainable Palm Oil, Whey Powder (Milk), Fortified Wheat Flour, Emulsifier (Soy Lecithin), Natural Flavouring], Olive Oil, Oat Flour, Pea Protein, Whole Egg, Gum Acacia, Inulin, Coconut Oil, Maltitol Confetti (2%) [Sweetener (Maltitol), Potato Starch, Rice Flour, Sustainable Palm Oil, Colourants (Curcumin, Beetroot, Carotene, Anthocyanins, Brill ian Blue FCF)], Raising Agent (Cream of Tartar, Sodium Bicarbonate), Flavouring

For allergens, see ingredients in bold.

Always read the label before use

Per 100g:
Energy	1569kj / 375kcal
Fat	16g
of which saturates	8g
Carbohydrates	40g
of which sugars	2g
Protein	25g
Salt	0.70g
Fibre	7g

Free from:

suitable for vegetarians.

Advisory information:

Use as part of a varied and balanced diet and healthy lifestyle. Excessive consumption may cause laxative effects. Store in a cool dry place away from direct sunlight.

Remember to:

We go to great efforts to ensure that the information on this page is accurate at the time that the page was last edited. As we are constantly reviewing and developing our products to meet our consumer needs, consumers, particularly those that suffer from allergies and intolerances, should always check product labelling, warnings, and directions provided with the product that is delivered, prior to use or consumption.

Customer reviews below are moderated for offensive content only. They are not medical advice, should not be relied upon, and are not endorsed by Holland & Barrett. For health issues or product suitability, consult a health professional. Products are not medicinal unless stated otherwise.

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Perfect for my sweet tooth!

5 stars

bought on a whim. Now buy these regularly in every flavour.

Anonymous - 4 years ago

Tastes great!

5 stars

No where near cake texture, but it tastes amazing. It doesn’t have that salty protein tastes that a lot of protein bars have, which is great. Will be buying it again

Lela515 - 5 years ago

Didnt blow me away

3 stars

As far as protein food goes, this was more palatable. It does have that cake texture. However, it does have the powdery texture which is present in most protein and meal replacement bars that use whey protein powder. If your not a fan of that I suggest the slim bars. I did…

MissKJx - 4 years ago

Show all 5 reviews