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About Shaun
As a Senior Scientist at Holland & Barrett, I primarily help to guide the scientific direction of own-label product innovation, ensuring it is led by robust evidence and delivers meaningful benefits to consumers.
My background is in nutritional science (up to MSc level), but most of my career has been spent in research and science communication, previously working with digital health programmes, medical agencies, and pharmaceutical companies.
I have a particular interest in scientific epistemology (examining the methods, evidence, and reasoning that underpin scientific knowledge) and how this relates to various health domains such as weight management, heart health, and exercise performance.
In a world full of nutritional noise and recycled misinformation, I try to offer a bit of clarity amid the clutter. Then outside of work, I unwind with a mix of tennis, poker, and the occasional video game—always appreciating a bit of friendly competition.
