Smart Jack is a delicious, high protein oven-baked flapjack by PhD Nutrition. Containing 15g protein and less than 240 calories per flapjack, this is a great on the go option for those watching their macros.

What makes Smart Jack so special is how it possesses the oaty and crumbly texture of a traditional flapjack yet delivers great nutritionals. Also contains dried apple slices and brown cinnamon to deliver that fruity flavour.

Full ingredients

Oats, Sweetener (Maltitol), Vegetable Oils [Sustainable Palm Oil, Rapeseed Oil, Emulsifier (E471)], Caseinate (Milk) (12%), Soya crisps (9%) (Soya Protein Isolate, Tapioca Starch, Salt), Golden Syrup, Whey Protein (Milk) (6%), Brown Sugar (Sugar, Cane Molasses), Humectant (Glycerine), Nibbed Walnuts (3%), Dehydrated Apple (2%), Ground Cinnamon (0.9%), Natural Flavouring, Colour (Plain Caramel)

For allergens see ingredients in bold

Always read the label before use

Fat	15g / 8.8g
Of which saturates	4.8g / 2.9g
Of which sugars	14g / 8.5g
Protein	25g / 15g
Salt	0.74g / 0.44g
Fibre	2.6g / 1.6g
Per	100g / 60g bar
Energy (kJ)	1643kJ / 986kJ
Energy (kcal)	392kcal / 235kcal
Carbohydrate	43g / 26g

Advisory information:

Smart Jack should be consumed as part of a varied and balanced diet and healthy lifestyle

Remember to:

Although we make every effort to ensure our product information is up to date on our website, please always read labels, warnings, and directions provided with the product before using or consuming the product.

Customer reviews below are moderated for offensive content only. They are not medical advice, should not be relied upon, and are not endorsed by Holland & Barrett. For health issues or product suitability, consult a health professional. Products are not medicinal unless stated otherwise.

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Taste over sugar content

5 stars

Taste good, not sure how much good they fo you as the sugar is high but if you are training hard that should burn off

bigbadbob - 5 years ago

Received Incentive

Great taste

5 stars

One of the better PHD protein flapjacks. Good quality and great taste.

FrantabulousCesca - 5 years ago

Received Incentive

Very good

5 stars

Tasted a lot more natural than i’d expected, in my opinion it definitely does taste of apple crumble. Ate as a pre-gym snack on the go and it was perfect.

fitbyphoebe - 6 years ago

Received Incentive

Show all 9 reviews

Our promise

We go to great efforts to ensure that the information on this page is accurate at the time that the page was last edited. As we are constantly reviewing and developing our products to meet our consumer needs, consumers, particularly those that suffer from allergies and intolerances, should always check product labelling, warnings, and directions provided with the product that is delivered, prior to use or consumption.